Hey Jan, glad it made you think. As you've found out it's not easy to rank #1 on Google especially when so few people will link to your product reviews. You need to tackle a specific niche with a focused target audience as a whole and build a community of like minded people around your site in order to make any significant income online sustainably and for the long term.

If you’re primarily going to be promoting Amazon products it’s important to choose a set of products that has a relatively high price point. After all, it’s hard to make a solid income off of promoting $1-5 products, since the commission on Amazon is so low. Items that have a higher price point, like high end appliances, furniture, BBQs, blenders and juicers, or bikes can net you over $50 a sale at least.


Now, Amazon’s categories can be confusing. As you use the program, you’ll find that something that you’d consider a “Home” or “Luxury Beauty” item might be categorized at a lower rate. To be sure of the item’s commission category, check the categories listed at the top of the item page or search by category as we did here to find this Luxury Beauty item:
Jon Hayes, the author of the Authority Hacker Amazon affiliate site, says, “When it comes to plug-ins, it’s important to remember that Amazon is extremely harsh with their penalties.” Since its very easy to lose your Amazon Associates affiliate account for incorrect linking, Hayes recommends that “affiliates should thoroughly check to see whether the plug-in is compliant and approved by Amazon or not.”

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If you’re primarily going to be promoting Amazon products it’s important to choose a set of products that has a relatively high price point. After all, it’s hard to make a solid income off of promoting $1-5 products, since the commission on Amazon is so low. Items that have a higher price point, like high end appliances, furniture, BBQs, blenders and juicers, or bikes can net you over $50 a sale at least.
When you’re picking a domain name you’ll want to choose an authoritative domain, that doesn’t limit the potential of your website. For instance, topoutdoorgrillreviews.com might sound like a good choice, but then you’re limited to just writing about outdoor grills. Something like theultimatebackyard.com will allow you to expand your site into different niches as your site becomes more established. 

Krista Fabregas is a staff writer at Fit Small Business and editor of the Ecommerce Section. Krista launched her first ecommerce site in 2001, and soon grew to operate two niche B2B and B2C sites, a 10K square foot warehouse, and staff of nine. Combined, her sites sold more than $1.5M annually for several years. Krista now shares her hands-on experience with others looking to expand into online sales. When not helping small business owners launch and grow efficient ecommerce operations, Krista enjoys writing fiction and nonfiction and riding horses and motorcycles in her hometown of Houston.
Great advice here. The typical idea of writing reviews of bicycle pedals and expecting someone to follow your link in order to buy a pair is dead. Now if you are actually a cyclists, and you know something about all the different types of pedals, and why different types solve different cycling problems, then hey, welcome to the world of providing useful content.
ClickBank is an affiliate marketing program. ClickBank was founded in 1998 and is privately-held.[1] The company has more than six-million clients worldwide[2] which secured it in becoming the 87th largest Internet retailer in North America.[3] ClickBank is a subsidiary of Keynetics Inc., one of Idaho's largest privately held technology companies.[4] The company has headquarters in Boise, Idaho, and offices in Broomfield, Colorado.

Understanding reports and analytics, especially Google Analytics data, can take some time, but there is help available. Fiverr is home to budget-friendly freelancers that can help you set up, track and understand Google Analytics reports so you can start using this data from day one. In fact, Fiverr’s pros can help you build your affiliate WordPress site, populate it with the content your readers want and even help you effectively monetize it with Amazon affiliate links.


Great article! Thank you. I run a podcast (The Healing Place Podcast), am finishing up a book manuscript, am a public speaker, and write a bi-weekly blog and monthly newsletter. All related to helping others along their healing journey (from traumatic events). I recently had a podcast guest ask me if I would be willing to add an affiliate link to my websites for her book. Cool. So I started researching the idea. And I came across this article. Now my interest is piqued. I love the idea of adding affiliate ads to my blog and website related to self-help, trauma recovery, etc. Many of my podcast guests have online courses, books, etc. that I would be willing to market for them as an affiliate.
As mentioned in step one, you need to have your website or blog set up and running before you sign up for Amazon Associates. You must provide the URL to your website during registration, so get your WordPress website or other site set up before applying. You can include up to 50 different affiliate sites under one account. Plus, if you develop mobile apps like a mobile deal finder or how-to app, you can include those in your affiliate marketing plan too.
Once you’ve done all the heavy lifting of niche selection, keyword research, and competition analysis, then you can finally start building your site. It’s important not to skip all the steps above. You’d hate to spend months on a site, only to learn that it won’t be profitable at all. All that hard work for nothing. You can read more about why I use WordPress for my Amazon sites.
On Nov. 14th, 2018, I purchased an exercise video online. The online ad advertised the merchandise for about ~$25 shipping included. While checking my credit card I notice that on the day of purchase they had charged my account twice ($33.00 and $5.28) and they had me set up for a monthly subscription without my permission. This monthly subscription was going to cost me $50.11 a month. On November 27th I called Clickbank and made them aware that I never received the merchandise I ordered and that I never signed up for a monthly subscription. They sent me an email with a refund for my future monthly payment of the supposed subscription which I never asked for, but they didn’t refund me for the merchandise I never received. So, I called my credit card company to ask for a charge back on the merchandise charges and they credited my account.
You can also insert all types of Amazon affiliate ad banners and buttons for seasonal and holiday specials, shopping events like back-to-school and many other niche-targeted promotions like crafting, kitchen, tech and plenty more. If you insert a banner for a seasonal event but forget to change it out when the promotion is over, Amazon has you covered. Amazon will update any expired banners automatically with standard promotions, so you aren’t left with a blank spot on your site.
You can sign up as an Amazon associate straight away without a site. As long as you have the URL and it belongs to you. They won’t approve your site until you have made your first commission. So what I would do is get the site built and add all the content that you need. Make sure its finished. Then sign up to the Amazon associates, add in your aff codes to your review pages and then you just wait for your first sale. Make sure you read the amazon T&Cs so your site is compliant. If it isn’t then they will not approve your site.
If you use WordPress to run your affiliate site, you’ll eventually hear about Amazon affiliate plug-ins. These are third-party programs that streamline adding Amazon affiliate links to your website, provide advanced display tools and help with overall performance management. This sounds enticing, but many blogging pros warn new bloggers that relying on plug-ins can be risky.
Formaro also publishes other types of content that appeal to the shopping side of her how-to audience. “You can also do product reviews or write gift guides on creative content websites, and these can be very effective — even more so than just linking to supplies within a how-to post,” says Formaro. “Keep in mind that people are most likely not in the shopping mindset when they arrive at your blog to get a recipe or how-to instructions. But, if they come to a gift guide or product review, the mindset is definitely shopping-oriented.”
Formaro tells budding bloggers that “it can take a while to build up enough traffic to get people clicking your links, and then they still have to buy once they land on Amazon. But don’t get discouraged,” advises Formaro. “Keep creating and sharing content, and insert Amazon affiliate links for relevant and helpful products into your posts, and the sales will follow.”
Thanks Jamie. This was incredibly useful and well-written. One question that I wasn’t clear on: does the affiliate marking approach assume that we first purchase the amazon products so that we can review them and provide the level of detail and review comments that “cannot be found elsewhere”? I am wondering how we can provide quality and in-depth review content that exceeds competitors if we only have web-based info to go on.
I stumble upon a roadblock signing up as an affiliate for Amazon. On step 3 they ask for a number for verification. They are restricted from making calls to the Phils for verification. I thought of using a Google voice number (US based). Will that help? I don’t want to try until I am sure for fear of getting rejected even before I start. Or what do you suggest? I tried a live chat with Amazon and all the CS said was yeah no call verification for a Philippine number. appreciate your help. Thank you.
I am new to this website and the funny thing is that l was looking for an objective analysis on starting an Amazon affiliate site. Your review on this issue is the BEST that i have ever seen in the last 3 years. This article was a joy to read. It was detailed, honest and very hard hitting especially when you are trying to get readers to understand that they MUST diversify their traffic sources and STOP relying on getting to first page on Google. As a result of reading your article l am changing my digital marketing services, affiliate marketing and , e-commerce strategy. I look forward to hearing new and innovative ideas from you on internet marketing. Keep up the great work!!!
If you use WordPress to run your affiliate site, you’ll eventually hear about Amazon affiliate plug-ins. These are third-party programs that streamline adding Amazon affiliate links to your website, provide advanced display tools and help with overall performance management. This sounds enticing, but many blogging pros warn new bloggers that relying on plug-ins can be risky.
 Part-time travel blogger Shawna Newman, who runs Active Weekender, agrees. “Simple in-text links are still the best for any blogger, but for advanced display needs, the AAWP plug-in integrates with the Amazon Associates API [application programming interface] and makes it easy to display product images and prices in a way that keeps you compliant with Amazon.” 

Great post , I do read a lot of the Nichehacks articles and this one is so true. At the moment I am in a niche I'm passionate about and yes although I am primarily using Amazon to monetize my site, I will be branching out to use other methods very soon. It frightens me to think the plug can be pulled at any time! I intent to use other affiliate programs as well as Amazon, maybe Google Adsense, I'm not sure yet, some digital products and also to build an email list.

Now, Amazon’s categories can be confusing. As you use the program, you’ll find that something that you’d consider a “Home” or “Luxury Beauty” item might be categorized at a lower rate. To be sure of the item’s commission category, check the categories listed at the top of the item page or search by category as we did here to find this Luxury Beauty item:


Formaro tells budding bloggers that “it can take a while to build up enough traffic to get people clicking your links, and then they still have to buy once they land on Amazon. But don’t get discouraged,” advises Formaro. “Keep creating and sharing content, and insert Amazon affiliate links for relevant and helpful products into your posts, and the sales will follow.”
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